Ekaterinburg, Sverdlovsk Oblast, Russian Federation
Summary
Led the PR department for a major IT media holding, overseeing comprehensive communication strategies and content development to enhance brand presence and stakeholder engagement.
Highlights
Developed and executed comprehensive PR strategies for key clients and partners, managing media planning, content placement, and outreach initiatives to significantly enhance brand visibility.
Created engaging, data-driven content focused on the holding's AI services and industry insights, managing multiple social media accounts to drive increased online presence and audience engagement.
Cultivated the personal brand of the executive leader through strategic editorial oversight of original materials, consistent management of Telegram and Tenchat channels, and coordination of high-profile event participation.
Secured and managed strategic information partnerships, organized industry sessions, and facilitated executive speaking engagements at key events, effectively promoting the company's thought leadership and market position.
Managed the full communication lifecycle, from initial partner interaction and negotiation to precise task allocation and oversight for the PR team, ensuring seamless execution of all campaigns.